The key things to avoid when it comes to Internet marketing is thinking of the short term, grab it and go. Because it just won't work if you are unable to sustain your marketing efforts.

Pick a topic of interest and look at your rivals..what are they doing that you could emulate? Could you be a good enough compeitor that LINKING to them is a good plan? It's important to remember that natural non-spamming websites will link to other good quality websites and content.

Google especially is smart when it comes to seeking out junk. Not perfect, but it does a great job in automatically seeking out rubbish. But it doesn't end there - Google also has a fleet of manual reviewers who double check the top resutls for top keywords.

For insurance one of th emost policed keywords is digital cameras. Very rarely in the first few pages will you see websites filled with junk. when you consider the amount of websites that try and peddle junky results, that's some achievement.

My final tip when it comes to INternet marketing is to avoid the obvious keywords and think of different topics around the subject. How many people are searching for credit card information? Instead of just a basic webpage filled with junk information on offers and deals - why not include news updates on the financial side of things, perhaps offer adverts there.

Produce relevant content and people will come. People will link to you and you will make money off the traffic. Create a website that UYOU want to visit and it makes all the difference.